The Top 10 Social Media Accounts To Follow for Makeup Trends

Social media is a fantastic tool for cosmetologists to find inspiration and share their work. For new makeup artists, it is a great idea to follow the social media accounts of instructors, mentors, and cosmetology schools to learn new skills and stay up on the latest trends. @pjsbeauty by PJ’s College of Cosmetology is devoted to sharing inspirational student work, trends, and top beauty advice.

Additionally, here is a list of social media accounts to check out if you ever need inspiration for your own personal makeup or a look you are creating for a client.

1) @hairmakeupdiary

@hairmakeupdiary is a great account to follow if you are looking to keep up on general trends and see a wide variety of different makeup artists. The account features a range of up-and-coming makeup artists from various backgrounds and experience levels. Most of the posted videos are how-to guides, so this is the perfect account to follow if someone is trying to learn new makeup skills. Detailed contour guides and eyeliner application instructions are commonly featured on the page.

2) @beautyisboring

Beauty is Boring is a creative studio built by makeup artist Robin Black. She features both her photography and makeup skills on her website and Instagram. Beauty is Boring is a polished resource for anyone looking for makeup inspiration. The account primarily features strong eye shadows, liners, and lip colors.

3) Beauty & Make-Up Board by Kandee Johnson

For those that love the mood board style of Pinterest, Kandee Johnson’s beauty and makeup inspiration board is a profile to follow. This board is a hodgepodge of everything makeup and beauty, so it is a good point of reference if you want to keep up on unexpected trends and niche makeup tips. It features both makeup inspiration shots and how-to guides.

Kandee Johnson

Beauty & Make-Up

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4) @makeup

If you like videos but don’t have the time for long tutorials on YouTube, Tik Tok makeup shorts might be more your speed. For a general inspiration and how-to account featuring various artists, @makeup is the one to follow. This is a well-rounded profile to follow for someone who is new to Tik Tok and might be overwhelmed with the magnitude of content available on the app.

5) @nymatang

Nyma Tang is a beauty influencer that got her start off of her YouTube channel. She is known for making videos that review popular products. Nyma specifically often discusses the issues in shade-matching in the beauty industry and recommends foundations and lipsticks to her followers. Follow this YouTube channel if you want a stream of reliable recommendations.

6) @bebeautymood

@bebeautymood is another inspiration and mood board style of an Instagram account. It features a range of beauty brands and influencers showing how they apply makeup. This account is great to follow if you don’t want to watch long how-to videos but want to see how beauty gurus create their effortless looks. Lip color, eyeliner, and contour applications are all features on the page from a variety of creators.

7) @makeup.magic_

If you’re looking for avant-garde makeup inspiration, TikTok has an abundance of at-home makeup artists who create 3D, cartoon, and transformative makeup creations. “Makeup Magic” is one of these artists who use the face as a canvas to create whimsical makeup looks—turning herself into a bouquet of flowers, national flags, or even a colorful butterfly.

8) Shinecoco

Another inspiration board to follow on Pinterest is Shinecoco’s Makeup Ideas board. This board features a range of makeup looks to try—from beginner to advanced makeup applications. This board generally consists of photos, so it is best for gathering inspiration on aesthetics or creating your own mood board.

Shinecoco

Makeup Ideas

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9) lisaeldridgemakeup

Lisa Eldridge is an inspiring figure for many up-and-coming makeup artists. If you’re looking to follow a professional that creates makeup for celebrities and is highly involved with the fashion industry, Lisa Eldridge Makeup is an account to check out. The account features her professional work and celebrity makeup creations.

10) @freshlengths

Although a lot of social media makeup influencers center their work around glamorous looks and exaggerated makeup, there are also great accounts to follow for natural makeup ideas. @freshlengths, also known casually as Lesley, has created a board dedicated to her natural makeup looks and classic, fresh faces. This account is all about celebrating and highlighting natural beauty.

If you are interested in taking your makeup skills to the next level or receiving your cosmetology license, PJ’s College of Cosmetology is currently enrolling for cosmetology and esthetician courses. Call today at Phone: 800-62-SALON (72566) or connect with us online.